When it comes to eCommerce and online marketing, there is one social media platform that is becoming more influential every day: TikTok. This app is focused on making short videos, often using trending songs, audio, or dances.
If you have an online business it’s worth getting a TikTok account, where you can show off your brand’s personality and products in a unique, relatable way. Here we have put together some unique TikTok PFP ideas for your business to help you stand out, as well as some basic directions on how to change your profile as well.
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What is a TikTok PFP?
PFP stands for profile picture! This is what will appear in the center right of your video when people are exploring their For You page. When they click on your profile, the PFP will be at the top center.
Since it’s so prominent, it makes sense to want your TikTok PFP ideas to stand out and be unique.
How to change your TikTok PFP
It’s luckily very easy to change your profile picture so feel free to change it whenever you have some interesting TikTok PFP ideas! Here is how:
- Open your TikTok app
- Click on “Profile,” which can be found on the bottom right of the home page
- You’ll see your profile picture in the top center of your profile
- Click on your current profile picture
- From here, a pop-up will appear on the bottom of your app that asks you to share your profile
- Instead, click the pencil icon next to your current profile picture
- This will bring up your phone’s photo album
- Click on the photo you want to set as your new TikTok PFP
- You will then have the option to drag it around so it fits how you would like it within the circle
- If you like the new profile pic, press “save” on the bottom right corner
Tip: Tiktok Profile Pictures should be at least 200px by 200px.
Creative TikTok PFP ideas
A cool and creative TikTok profile picture can make all the difference. It’s a great way to draw people in and let them instantly know more about your brand’s story, voice, and products. Here are some ways to stand out.
A GIF
You can instantly get attention with a moving profile picture, since people’s eyes will be drawn to it. It’s not normally done so it will most definitely stand out and impress people. You can create a GIF of yourself or your product using online video editors like FlexClip. You can also use this free online editor to make GIFs out of cartoons and other creative videos that show off your brand’s personality.
Transparent PFP
Another unique way to stand out is to use a transparent profile picture.
Users will always take a second look when they notice this cool effect while scrolling their For You page since they can watch the video through the picture. It’s luckily pretty easy to do. All you need to do is use an online photo editor to remove the background from your photo. Then upload the edited photo to TikTok.
Anime
An anime profile picture never fails. Express yourself with an anime character that matches your brand’s aesthetic.
For example, using a moody character if you have a gothic vintage clothing store would immediately tell people your vibe. This is a trendy way to make your profile picture distinct while also following popular trends that make you feel more genuine.
Funny Faces
If you are the face of your brand, you may want to try having yourself as the profile picture. But don’t just stand there, smiling blankly at the camera. If you want people to notice your photo against all of the other selfies, you’ll want to be pulling a funny face or doing something a bit more creative.
Regardless of what social media platform you are trying to market yourself on, there’s something you need to consider. It’s called the “stop factor,” how well you can get someone to stop scrolling their feeds and actually look at what you are promoting.
Something out of the ordinary, vibrant, eye-catching. This is what you want to go for if you are really trying to stand out – and since TikTok is already becoming saturated with eCommerce brands vying for the same attention, being creative is a must.
Try An Activity
A profile picture where you’re doing something related to your business is another great way to stand out. If you sell bicycles, a pic of you cycling or fixing a bike would instantly let people know what you’re all about. If you are a box subscription service, your profile picture can have a person looking surprised while opening one of your latest curated boxes.
This is a great way to instantly show people what you’re all about, and can help with brand recognition and customer expectations. If they can get a feel for what your business is about just by glancing at your TikTok profile picture, their expectations will be aligned when watching your content!
Aesthetic
Make TikTok users curious by creating a profile picture that shows off your company’s aesthetic.
For example, if you have a cupcake shop, have a fun, colorful party scene with cupcakes in the foreground as your profile picture. If you sell cosplay clothing and weapons, your profile picture can be a page from a manga, a hand visible in the corner with rings and bracelets that scream kawaii fashion.
The goal is to create a vibe without the use of faces or products. This will have people wondering what you’re all about since you made them feel a certain mood.
AI Art
Apps like Lensa are making AI-generated art accessible to everyone. Simply feed it about 15 pictures of you from different angles and it will provide you with 100 or more photos varying in style, from anime and science fiction to fantasy and pop art. You are bound to find one that suits your style and really stands out.
Cute Animals
Let’s be real — you can’t go wrong with adorable animals.
This can be a very easy way to catch people’s attention. Who can resist a cat doing just about anything? Not me.
If you are a vintage clothing store, a dog dressed up in retro clothing or a cat sleeping in a thrift shop can really make an impact. If you sell video games and other electronics, a cat sitting next to a controller or wearing a recognizable accessory from a game can excite people instantly.
You will also notice that cute animal videos on TikTok are everywhere – somehow no matter which social media platform becomes popular, animal videos are never far behind.
Memes
If you know how to make memes, creating one that’s bold and easy to understand even when it’s small can grab attention. People will understand your humor and you will come across a lot more genuine than a stuffy company that isn’t aware of current trends and humor.
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Looking for more social media advice for your eCommerce business? The eCommerce experts here at 1Digital can help! We offer a wide variety of eCommerce social media marketing services, covering both post management and PPC advertising.
As an eCommerce store, you want to be where your customers are. For many niches, TikTok is the place to be right now if you are trying to build or expand your brand, increase traffic to your website, connect with your customer base, and drive more revenue. We hope these TikTok PFP ideas gave you some inspiration, but if you are still feeling lost, just give us a call at 888-982-8269 and we can discuss ways in which our team can work with you to create an attractive TikTok account that makes a difference for your business!