Real strategists. Real AI tools. Real growth. — 1Digital® since 2012
Workspace by 1Digital® — the agency platform we built. Coming to select agencies. Join the early-access list →
305 posts by Dan Kogan on the 1Digital® Agency blog.
Catalyst is BigCommerce's Next.js reference storefront. Here is how to ship it without breaking the SEO that Stencil shipped by default.
B2B Edition catalogs are quote-only by design. Here is how to rank them without faking pricing — and how customer groups, pricelists, and quote flows interact with crawlers.
BigCommerce B2B Edition's Customer Groups and Price Lists are the right tools for B2B pricing — but they introduce SEO questions about what crawlers should index, what schema should claim, and how to keep gated pricing out of the public layer.
Industrial distributors have a different SEO problem than consumer brands: long buying cycles, technical specs, customer-specific pricing, and an engineer-led buyer journey. What actually moves rankings — and qualified RFQ volume.
Most AI visibility dashboards track the wrong things — vanity counts of mentions, no competitor context, no engine breakout. The five metrics worth tracking, and the three to stop wasting time on.
Agentic commerce is the shift to AI agents that actually transact on a user's behalf. ACP, AP2, Operator — here's the merchant-side playbook.
AEO is not a buzzword rebrand of SEO. The disciplines share infrastructure but optimize for different surfaces, signals, and outcomes. Here's the real comparison.
Magento Cloud has eight named indexers and a faceted nav that will tank crawl budget if you let it. Here is how to ship both without losing rankings.
Headless commerce promises total design freedom and lightning-fast storefronts, but it also comes with real tradeoffs in cost, complexity, and ongoing support. Here's how to figure out whether going headless is the right move for your eCommerce business.
Answer Engine Optimization audits aren't a yearly artifact — they need a quarterly cadence to keep pace with how ChatGPT, Perplexity, Claude, and Gemini change what they cite. The 8-checkpoint framework we run for clients.
As AI reshapes every corner of eCommerce, 1Digital® Agency stands at the intersection of intelligent development, agentic commerce, and full-funnel digital marketing — making it the agency built for what comes next.
Platform migrations and replatforms break SEO when canonical signal isn't preserved — and the failure is rarely in one place. The 7-stage methodology we run for every migration, and what each stage protects.
Off-the-shelf AI tools couldn't answer the questions our strategists actually asked. So we built our own platform. This is the story of why — and what it means for the brands we work with.
As anyone would tell you, once you have your business up and running, it is important that you take the time to think about your brand identity and make sure it runs consistently throughout your business. From beginning to end, you want to make your brand's distinct identit
Online shopping continues to grow year on year as more and more people becomes acquainted with and accustomed to shopping online for everything, including their groceries. Because of these, many brick-and-mortar stores face quite a unique challenge. However, while e-commerce gian
Did you know 78% of consumers research brands on social media before making a purchase decision? That's a powerful statistic highlighting the importance of a strong organic social media presence. What’s more, when you throw in the fact that 81% of consumers’ purchasing deci
Have you been having problems with your marketing recently? Maybe the ads you previously put up on Google or social media seem to be slowing down. Or maybe the organic content you’ve been posting has been getting fewer and fewer likes and shares. Marketing tactics and strategies
When you're looking for a lawyer, it's safe to say that something is not quite going how you want. The process can be stressful, nerve-wracking, and confusing for anyone new to finding a lawyer. You can help alleviate stress and inspire confidence in your practice wit
Before smartphones and tablets came into the world, everyone used to have to deal with and operate rotary phones. You know, those old telephones with the rotary dial that you had to spin repeatedly to input each number of the household you were trying to call. Just imagine how mu
The world of eCommerce is booming! More and more people are turning to online stores to find everything from everyday essentials to unique handcrafted goods. If you've ever dreamed of launching your own online business, now is a fantastic time to make it happen. The good ne
Have you ever experienced browsing through an online store, eager to purchase that perfect item. You click on a product, but the description is unclear and lacks essential details. You start getting frustrated as you navigate through confusing menus and encounter slow loading tim
It was David Ogilvy, who’s often referred to as the “Father of Advertising” that once said, “Great marketing only makes a bad product fail faster.” The question is, though, if that statement still holds true today. After all, the internet practically changed the landscape for all
Content and content marketing has become sort of a buzzword, particularly when it comes to online marketing. You hear the word thrown around quite often, especially around producing social media content for your brand or business. This is because content marketing is the driving
Attention spans are fleeting and competition is fierce in digital marketing, leaving brands wondering how they can stand out within their industry and against competition. That's where the art of copywriting emerges as an indispensable tool for businesses striving to stand
