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1Digital® Product · Lead Follow-up

Every form fill gets a personal reply, within minutes

When someone fills in the lead form on your website, Lead Follow-up writes a reply to what they asked and sends it in your business's name. If you have not heard back, it follows up on day 2 and day 5. You approve each email before it goes, until you switch it to send automatically.

Illustration with example data
The short version: Lead Follow-up is an AI agent in your 1Digital dashboard. It reads each new lead from your website form, writes a reply from what your own website says about your business, and sends it from your business name once you approve it. Replies land in your own inbox. On a store or website that is not on WorkspaceCMS, it comes with a Connect plan and you add our lead form to your contact page with one paste, which the setup wizard walks you through.

Inside the dashboard

What a new lead sees, and what you see

1

A first reply in minutes

Each new form lead gets a personal reply in your business's name, written only from what your website says. If they go quiet, it follows up on day 2 and day 5.

  • Approve each email, or let it send on its own
  • Stops the moment they reply, book or unsubscribe
Lead Follow-up writing a personal reply to a new form lead
Illustration with example data
2

Every reply in your own inbox

Replies come back to your email. In the dashboard, every lead sits in one list with where it came from and whether it still needs you.

Leads inbox listing form, chat and call leads by source
Illustration with example data

What it does

The first reply, and the nudge after it

A fast, personal first reply

Each lead gets an answer to what they actually asked, within minutes, while they are still thinking about you.

Follow-ups on day 2 and day 5

If you have not marked the lead replied or booked, it sends a short follow-up on day 2 and again on day 5.

Stops when it should

It stops when you mark the lead replied or booked, when the lead unsubscribes, or when they fill in your form again.

Nothing made up

It writes from your own website. It does not invent prices, availability or promises, and says we'll confirm when it is not sure.

You stay in charge

Ask me first is the default, so you approve each email, and you can edit the subject and message before it goes. Switch to send automatically when you are happy with what it writes.

One email, not two

While it is on, it replaces your form's basic auto-reply, so a lead never gets two emails from you.

How it works

Set up in three steps

  1. 1

    Start Lead Follow-up

    Create your account and pay securely with Stripe. A WorkspaceCMS client turns it on from the Agents page instead.

  2. 2

    Paste your lead form

    The setup wizard gives you one piece of code and the steps for your platform. It takes a few minutes.

  3. 3

    Confirm your sender

    Your business name, and the email where replies should go. The next form fill gets a reply.

Why it matters

Leads go cold while you are busy

The first reply is the one that slips on a busy week. Lead Follow-up writes it within minutes, and sends the polite nudge after it, so every lead hears from you while they are still interested.

Your name

Emails go out in your business's name.

Your inbox

Replies come straight back to you.

Your call

You approve each email to start.

Pricing

Lead Follow-up plans

Lead Follow-up comes with a Connect plan, for a store or website that stays on Shopify, BigCommerce, WordPress, Wix or anywhere else. Every plan replies to every lead. Bigger plans add more from the same dashboard. Monthly, cancel anytime.

  • Most start here

    Connect

    $149/mo

    Lead Follow-up for every form fill

    Sage, the AI assistant: 300 questions a month. Up to 10 gap articles or page rewrites a month, written for you. AI Visibility: 50 questions tracked in ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews, checked every month. Product Page Writer for your Shopify or BigCommerce store (5 AI credits a draft)

    Start on Connect
  • Connect Plus

    $449/mo

    Lead Follow-up for every form fill

    Everything in Connect. Sage, the AI assistant: 800 questions a month. Up to 20 gap articles or page rewrites a month, written for you. AI Visibility: 150 questions tracked in ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews, checked every week. The AI Chat Agent on your site, included. API and MCP access to your AI Visibility data

    Start on Connect Plus
  • Connect Pro

    $899/mo

    Lead Follow-up for every form fill

    Everything in Connect Plus. Sage, the AI assistant: 2,000 questions a month. Up to 40 gap articles or page rewrites a month, written for you. AI Visibility: 300 questions tracked in ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews, checked every week. For a business with several locations or many services to cover

    Start on Connect Pro

Every plan includes

  • Lead Follow-up for every form fill
  • Follow-ups on day 2 and day 5
  • Sage, the AI assistant
  • AI Visibility tracking

Already on WorkspaceCMS? Lead Follow-up is turned on from the Agents page in your dashboard, using your AI credits.

On a website that is not on WorkspaceCMS

Add your lead form in one paste

Lead Follow-up replies to the people who fill in your 1Digital lead form, not to the contact form your platform came with. After checkout, the setup wizard builds your form, shows you a preview, and gives you one piece of code to copy: the form itself, plus a short script that sizes it to fit your page and records which page each lead came from. Paste it where your old contact form was. Every lead also lands in your dashboard.

Shopify

  1. Go to Online Store, then Themes, and click Customize.
  2. Pick Pages, then your contact page.
  3. Click Add section, choose Custom Liquid, and paste the code.
  4. Click Save.

BigCommerce

  1. Go to Storefront, then My Themes, and click Customize.
  2. Open your Contact Us page.
  3. Drag an HTML widget onto the page and paste the code into it.
  4. Click Publish.

WordPress and WooCommerce

  1. Go to Pages and edit your contact page.
  2. Add a Custom HTML block where the form should go.
  3. Paste the code into the block.
  4. Click Update.

Wix, Squarespace and others

  1. Open your contact page in your site editor.
  2. Add a block that accepts custom HTML. It is usually called HTML, Custom code or Embed.
  3. Paste the code into it.
  4. Save or publish the page.

On a WorkspaceCMS website there is nothing to paste: your contact and quote forms are already lead forms, so you turn the agent on from the Agents page in your dashboard.

Start Lead Follow-up, $149/mo

Get Lead Follow-up

Two ways to add it

Already a 1Digital client?

Sign in to your client portal, open Add-ons, and check out securely with Stripe. You see the price before you pay, and it is added to your account straight away.

Open my client portal

New to 1Digital?

Buy Lead Follow-up yourself: create your account, pay securely with Stripe, and the setup wizard walks you through adding your lead form. Prefer to talk first? Use the form.

Start Lead Follow-up, $149/mo
  • ›Works with any store or website.
  • ›Email only. It does not text your leads.
  • ›Replies go to your own inbox.
  • ›Included in Connect, Connect Plus and Connect Pro.

Lead Follow-up - FAQ

Does it work with the contact form I already have?
Not with that form. Lead Follow-up replies to leads from your 1Digital lead form, so on Shopify, WordPress or another platform you paste our form onto your contact page. The setup wizard gives you the code and the steps for your platform.
What does the code do?
It shows your lead form on your page, sizes it to fit, and tells us which page each lead came from. It does not change anything else on your site.
Who does the email come from?
Your business name. When the lead replies, the reply goes straight to the email you chose when you turned the agent on.
Do I have to approve every email?
Only if you want to, and that is how it starts. Before you send, you can edit the subject and the message. Switch to send automatically when you are happy with what it writes.
Can it invite the lead to book a time?
Yes, if you want it to. Add your booking page link on the agent's card, and every email, the first reply and both follow-ups, carries a Pick a time button. A connected Calendly or Zoom Scheduler page can be filled in with one tap. With no link, the emails ask the lead for a good time to talk.
Does it text my leads?
No. Lead Follow-up sends email only.
How much does it cost?
It comes with every Connect plan, from $149 a month. On a WorkspaceCMS website it uses AI credits from your existing balance, with a monthly cap you set.

Real strategists. Real AI tools. Real growth.  -  1Digital® since 2012