
15 yrs 400+ brands One proprietary AI Zero AI slop
About 1Digital® Agency
Building Strategies,
Designing Experiences,
Driving Growth
1Digital® is a full-service eCommerce agency where every account is run by a human strategist, powered by Workspace — our proprietary AI platform — and accountable to one thing: measurable revenue growth.
Trusted by 438 Brands and Businesses
Why 1Digital® Exists
A Builder's Agency
Ask anyone here about Dan Kogan and you'll get the same answer: the man builds. He started 1Digital in 2012 on Philadelphia's N3RD Street, back when “eCommerce platform” meant a handful of stacks fighting for dominance, and he's spent the fifteen years since refusing to be locked into any one of them.
The platforms shifted underneath him constantly. Magento 1 to Magento 2. The rise of Shopify and then Shopify Plus. BigCommerce maturing into an enterprise contender. WooCommerce rewriting the rules for what an open-source store could do. Each transition wiped out a generation of agencies that had bet on a single horse. 1Digital didn't just survive those shifts — it absorbed them, retraining teams, rebuilding playbooks, and walking clients across stacks without dropping revenue.
Don't rent the future — build it.
When the AI wave hit, Dan's instinct was the same as it had been with every prior shift: don't rent the future, build it. So instead of bolting third-party AI tools onto client work, 1Digital built Workspace — its own proprietary platform — to compress audit timelines, surface entity and keyword opportunities at scale, and pressure-test content against the way modern search engines actually evaluate it.
That's the through-line. AI augments the work; humans own the result. Operations intelligence sharpens every decision; a human strategist makes the call. A senior strategist signs their name to every engagement, edits the final copy, and stays accountable for the outcome. After 400+ brands, that's the part that hasn't changed — and the reason 1Digital is still here.
A few of us
Meet The Humans Behind The Work
Strategists, writers, sales, and operators — a small slice of the team running every engagement. The rest are heads-down on client work.

Dan K.
Founder & CEO

Michael P.
Senior Director of Business Development

Matt L.
Director of Merchant Success

Joe C.
Assistant Director of Merchant Success

Sam M.
Senior Sales Strategist

Barry L.
Senior SEO & AI Strategist

Lindsay U.
Senior SEO & AI Strategist

Maria C.
PPC Strategist

Luisina C.
PPC and Social Strategist

Jon L.
Senior Designer

Michael E.
Senior Copywriter

Rebeca T.
Senior Content Writer

Lovely E.
Content Producer

Ruth M.
Content Producer

Anton K.
Sr. Solutions Architect

John T.
Search Strategist
Trusted by 400+ Brands · Certified Partners
Years in eCommerce
Of results, scale, and quality at the enterprise level.
Expert Team
Specialists across SEO, AI SEO, PPC, design, dev, and strategy.
US Core + Global Talent
US core team for clear communication; vetted global specialists for international client work.
Reputation Score
Rated 4.9/5 across 941+ verified client reviews.
By the numbers
strategists on your account
proprietary AI platform
AI slop ships under your brand
What Clients Have Said
We've been working with 1Digital for 6 months now and couldn't be happier. We are currently maintaining 7.0+ ROAS and, based on the success of their ad management, we had the evidence we needed to justify doubling our budget on the Google platform. We also had the pleasure of working with the design department for some landing page overhaul — the final results exceeded expectations. We plan to continue with 1Digital and expand our relationship in the coming year.
1Digital has been my go-to agency for the past 3 years. We brought them on initially to update and redesign our website and we later brought them on to take on our PPC and SEO projects. We've had a great experience and 1Digital has consistently delivered on their promises.
Who We've Worked With
Who We've Worked With
…Spanning breadth & depth of the eCommerce industries
Ready to talk?
See What a Human-Led, AI-Infused Engagement Looks Like
The 1Digital® Difference
AI in our toolkit.
Humans in the driver’s seat.
Our strategists, designers, developers, and writers are human. The proprietary AI we built makes them faster and sharper — not the other way around.
Powered by humans
Strategy — every plan, audit, and recommendation comes from a real strategist who knows your brand.
Copywriting — a senior strategist edits and signs off on every page that ships under your brand. AI accelerates research, frameworks, and drafts — humans own the final words. No AI slop.
Design & development — humans direct, AI agents amplify. Discovery, design calls, and the final craft stay with our team.
Account leadership — you have a human point-of-contact, not a chatbot queue.
Creative judgment — the calls AI can't make: what your brand sounds like, what your customer actually feels.
Augmented by AI we built
Workspace — our proprietary, in-house platform turbocharges every account.
Decision intelligence — AI surfaces patterns, anomalies, and opportunities your strategist acts on.
Faster delivery — AI-infused audits, scans, and forecasts compress weeks into hours.
Scale on demand — same depth of insight for a startup as for a Fortune 500.
Always sharpening — we build new AI tools constantly, so the gap between us and a generic agency keeps widening.
Serving: eCommerceSMBEntrepreneursStartupsFunded scale-upsFortune 500B2BB2C
The 1Digital®
AI Meets Human Craft
Since 2012, we've used every technology shift as a way to sharpen human craft, not replace it. The right tools compress audit timelines, surface keyword and entity opportunities at scale, and validate content structure against AI-engine requirements. Our strategists, designers, and engineers take that accelerated signal and apply the judgment those tools can't. The combination is what produces results that compound year over year.
We're now opening Workspace to a small set of agencies — see the early-access details.
Our AI platform. Your unfair advantage.
Workspace is the proprietary in-house platform we built to run every account end-to-end — SEO surface management, AI-augmented outreach, content production, and transparent agency-wide reporting. You get the benefit on every engagement, without learning the software. Here's what it does behind the scenes:

Feature 1 of 4
Live SEO Project View
Every SEO engagement gets its own live project view in your portal — kickoff through ongoing campaign, with checkpoint progress, keywords tracked, content delivered, and pending-review counts. Your team and your assigned strategists side-by-side, with direct contact for every role.

Feature 2 of 4
Content Approvals Workflow
Every article we draft for your engagement queues up in your portal for review. Approve, request changes, or watch it move to Deployed — all without an email chain. Status pills (Approved · Changes Requested · Pending Review · Deployed) make the loop visible at a glance, and the agency can't ship anything you haven't seen.
Feature 3 of 4
Agency-Wide Executive Reports
Deliverables, content pipeline, team hours — and transparent AI costs — rolled up across every active engagement. The same dashboard our leadership watches first thing every morning, with month-to-date numbers that move in real time.

Feature 4 of 4
Client Portal — Same View as Your Team
Every account ships with a live client portal — projects, pending reviews, your assigned strategists, your own team roster, and a real-time recent-activity feed. The same dashboard our strategists work from. No black box, no decoder ring required.
Phone Call Tracking — assign a dedicated tracking number to each marketing channel. Every call is forwarded to your real business line, AI-transcribed, and automatically scored as a lead or not a lead. Metered add-on from $25/mo · US numbers only
Learn more →OUR PROMISES
Three things we’ll never do
We won’t auto-publish AI content.
A senior content strategist edits and signs off on every page that ships under your brand. AI helps with research, structure, and drafting — humans own the final copy and decide what publishes. No AI slop.
We won’t lock you in.
No long-term contracts. Clients stay because results compound, not because the paperwork forces them to.
We won’t outsource your strategy.
Senior vetted strategists own every account — US core team plus hand-picked global specialists for brands selling worldwide.
What We Do
Our Services
eCommerce SEO
Full-stack SEO for Shopify, BigCommerce, Magento, and WooCommerce catalogs.
PPC Management
Google Ads, Shopping, PMax, Microsoft Ads — tuned for ROAS and lead generation.
Digital Marketing
Full-funnel marketing strategy across SEO, PPC, and CRO.
CRO
UX testing, copy testing, and landing page optimization for higher conversion rates.
AI SEO
GEO, AEO, and llms.txt optimization for Google AI Overviews, ChatGPT, and Perplexity.
AEO
Answer Engine Optimization structured for direct-answer formats and voice assistants.
GEO
Generative Engine Optimization to earn citations inside AI-generated answers.
eCommerce Audit
Free and paid eCommerce SEO audits with a prioritized 30/60/90-day roadmap.
Website Design
Custom eCommerce design that converts visitors into buyers across all devices.
Data Migration
Products, customers, orders, and reviews migrated with full data integrity.
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