Magento Integration with Amazon is Vital to Reach New Customers

Amazon – Magento Integration Solution Suits that Your Business Needs

As an ECommerce business owner, you want to explore new markets and reach new customers if you want to take your business to the next level. Amazon is perhaps the largest shopping network in the world. By selecting the right Amazon – Magento Integration Solution you can get more eyes on your products and open yourself up to a whole new customer base.

Amazon has made online selling a breeze for new as well as existing entrepreneurs. Many sellers have started with Amazon as their one and only single distribution channel and then gone on to establish million dollar businesses. The fact is that nearly half of all online shoppers today search for products on Amazon before anywhere else. You need to make sure these shoppers have access to what you offer.

If you have a Magento store, selling on Amazon is easier said than done. Multichannel selling takes a lot of work and can get taxing fast. You have to execute everything multiple times, from uploading products to updating prices, to inventory management, etc. This is where an Amazon – Magento Integration Solution can make your life much easier. Also, it doesn’t matter if you are someone who already has a Magento store and want to sell on Amazon or if you have an Amazon account but want to create a Magento store. Magento integration with Amazon isn’t something you should ignore.

Choosing Between Custom or Community Integration Solutions

Magento is an open source platform that allows endless customization. Amazon, on the other hand, offers extensive APIs to make it easier to connect other databases to it. What this means is that Magneto integration with Amazon is not only possible, but you have a few options on how to go about this. You can go with Magneto developers like us, who can create a solution that caters to your specific business requirements. Alternatively, you can use a preexisting community-built Amazon connector extension.

Let’s talk about off-the-shelf connector solutions first. You can find many of these on the Magento Connect store. These solutions are easy to setup and take very little effort on your part to do the job. M2E, Holbi, Camiloo, Channel Unity offer solutions that have a reputation for high-end performance. Most of them are free to install but may require payments to activate certain features. The M2E and Holbi extensions also allow you to connect your store to eBay in addition to Amazon which is a big plus.

Before installing a ready-made Magento integration solution, make sure you do your research. Go through the extensions documentation to see if you understand the setting up process and the functionality of the solution. Read reviews and see if any red flags pop up. Make sure that the extension of your choice is well supported. There should be regular updates and a support team in place around the clock to help you deal with any issues. New versions of Magento are released all the time, and you need to make sure that the extension keeps abreast of any changes.

Magento Integration with Amazon is Vital to Reach New Customers    

It all comes down to your business requirements and tastes in the end. A solution that works for the majority of people will not necessarily work for you too. There is no room for customization, and you are dependent on the community. It is not only about what your business needs right now either. You have to keep an eye on the future. Your run-of-the-mill connectors are great short term options, but there will come a time when they become insufficient. A bespoke Magento integration solution is the answer.

But, and this is a big but, creating a custom Magneto integration solution is no walk in the park.  You need to make sure that you work with developers who are well versed in the intricacies of both Amazon and Magneto which are both tricky platforms. Otherwise, your developers will spend most of their time trying to work around the minutia of the platforms, and their fee will go up substantially.

The good news is that at 1 Digital Agency, we have a team of expert Magento developers who know all the ins and outs of both Magento and Amazon. On top of that, we create solutions that allow you Magneto integration with multiple platforms. And since we are experts in the field, we offer unparalleled value for money services.

What Makes a Good Magento Integration Solution

An Amazon – Magento Integration solution is only good, if it does the job, you require of it. Like we’ve said before, off-the-shelf solutions are efficient but limited. Most of them integrate products and orders without doing much else. As your business grows, you are bound to outgrow these connectors. A custom Magento integration solution is much more efficient and versatile.

Magento Integration with Amazon is Vital to Reach New Customers

So what is it that you are looking for in your Magento integration solution? First of all, the solution must be fully integrated into a diverse range of databases and back-end systems. It is not only about Amazon. You probably have numerous systems in place like POS, accounting and inventory management systems. All of these should be compatible with your Magento integration solution. In fact, the solution should also be compatible with other popular back-end systems that you may not be using now, in case you switch to them later.

Additionally, you want your Magento integration solution to have a user-friendly and aesthetically pleasing admin console. This console is where you control all your actions and keep an eye on the various metrics of the system. You want data that you use on a daily basis readily available to you, data like total sales from all sources, items in inventory, etc.

Last but not the least, your Magento integration solution should not be a one party connector. You may only be looking at Amazon right now, but there are multiple sales channels that you may want to tap into if the opportunity arose.

Amazon-Magento Integration Solutions With 1 Digital Agency

Non-technical people often get scared when they hear about integration. They think that it is something that will cost them a lot of money which may never pay back. But that is not the case at all. If you choose the right Magento integration solution and the right Magento developers, you lower your operation costs substantially.

1Digital Agency is a full-service Magento development company. We create APIs and are an industry leader in creating Amazon – Magento integration solutions. We understand the various components of a business. We know the back-end as well as the front-end. Our Magento integration solutions are designed to make sure that all elements of your business come together and work as one. Ever feel like Magento integration seems complicated, talk to us and let us help you experience how good we are at what we do. Call us on 888.982.8869 or contact us for a quote.

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