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152 posts by Michael E on the 1Digital® Agency blog.
You’re probably here because you’re looking at ways to update or edit the theme on your BigCommerce store. Good news – as one of the most trusted and capable eCommerce platforms for businesses of all sizes, in all industries, there is a lot of help out there. In this articl
Residents in and around Peninsula, Ohio, can turn to one of the finest vendors in the industry, not to mention the local market, for outfitting their homes with fine designs. Ohio Hardwood Furniture, located in Peninsula, is a retailer of some of the highest-end, ultra-premium be
We spend a lot of time offering our readers and our clients advice on design features that would benefit the layouts of their eCommerce websites. It’s useful information and our insight has propelled many of our clients to great success – just see our eCommerce case studies
For Paravel, a seller of high-quality, innovative, and responsibly produced luggage, bags, and other traveling accessories, custom functionality is a must. The products they produce and sell are one-of-a-kind, so to them, offering a one-of-a-kind shopping experience to their cust
Some platforms are built with eCommerce in mind, yet sometimes the complexity of their inherent functionality brings with it the need to lean on an experienced team to extract the benefits. The more complex a platform becomes, the harder it becomes to design and develop. Complica
Getting into business requires an entrepreneurial spirit. Staying in business requires adaptability, communication, attention to your market’s preferences, and much more. Luckily, those things come naturally to those with an entrepreneurial spirit. There’s no handbook for good bu
Social proof – anything that indicates who is using your products or services, or why they are using them, how they are using them, when they are using them, and what they think of them. There are many different forms of social proof, and in today’s world, it is one of the
Design and development projects can vastly improve the performance of your website, improve your user experience, and boost your conversions and revenue as well. Businesses that run eCommerce operations are at the mercy of customer behavior, and there are some things that custome
Every element of your site design, and the functionality it offers, will affect your total user experience. Site navigation can impact conversions because it will affect how easily you put your users in touch with the products they want. Valuable information on your category page
As a premier eCommerce SEO expert, we know a thing or two about how SEO works, including best practices and what search engines are looking for when they crawl your website. Pay attention to some of these features when you are building your website. They may not seem important, b
Google is a powerhouse of a search engine; a huge volume of searches take place daily on Google, and many of these come from consumers looking to make online purchases. This couldn’t be any more true in the present day when eCommerce has only grown faster in response to shutdowns
eCommerce is full of buzzwords, and though some of them refer to basic, simple processes or phenomena, that much isn’t apparent by their names. Terms like conversion rate optimization, search engine optimization, payment gateways, and many others get tossed around on the daily. W
The online marketplace is growing and competition is fierce. There is intense competition for keywords that can complicate the processes of optimizing for SEO or creating a successful PPC campaign. Google’s updates can create shifts that hinder your rankings. Generating a good ra
Some businesses are cautious about investing in SEO campaigns because they worry about the length of time it will take to see results or the difficulty of drawing a hard definition between the work put in and the return on investment. Others yet shy away from SEO projects because
Search engine optimization, better known by the ubiquitously touted acronym SEO, is a series of practices including the alteration of website layout and structure so as to make it more appealing to search engines. The ultimate goal is to grow your website’s rankings so that you c
Atlantic Cigar is one of the most reputable traders of ultra-premium cigars online. They offer one of the greatest collections of highly critically acclaimed cigars as well as fan favorites. Customers with all different tastes in tobacco will be delighted to see names like Romeo
From the title of this article, you might think we're going to try to convince you that it’s more important to take pains to build an effective homepage than put a lot of hard work into the rest of your website. Well, yes and no. The overall structure of your website is imp
Here at 1DigitalⓇ, we’ve already explained some of the great reasons that you should consider creating your own eCommerce web store, even if your business is primarily brick and mortar retail. While your brick and mortar operation might be thriving, there's no time like the
Search engines largely rely on being useful in order to survive. Essentially, a search engine that doesn’t provide reasonable results from input cannot realistically flourish. Therefore, it is in the best interest of search engines to provide fitting results to a search. However,
For many years now, we’ve been offering a lot of great advice on how to grow traffic and conversions. We’ve served eCommerce clients in a wide range of different fields and industries, so we’ve seen a little bit of everything. From the high-level view of an eCommerce designer, we
The online landscape, like the rest of the real world, is in a constant state of flux. One might think that some industries never change, but the truth is the eCommerce climate is shifting all the time. Even if your business is selling a portfolio of goods that have not changed f
You’ve heard of conversion rate optimization. Now it’s time to get into it and make it a reality. It’s not just a buzzword that marketers, designers, and strategists throw around. It’s real, and there are actual processes you can follow to optimize your eCommerce website to incre
HeadBanger Sports, also known as HB sports, is a medium-sized online retailer of sporting goods. They make a name for themselves by offering some of the best baseball and softball gear on the web for everyone from youth players to adults. Some of their big names are Rawlings, Lou
We’ve already shown you the benefits of Lead Generation SEO. Now, we’re going to let you in on a few SEO best practices that you can put to work to benefit your organization. If you’re thinking about using lead generation SEO tactics, a little bit of background knowledge can go a
