Conversion Rate Optimization · Featured
What Is a Good Ecommerce Conversion Rate? Benchmarks by Industry and Channel
A 'good' ecommerce conversion rate is between 1% and 3.8%, but chasing a global average is a distraction. This number is a vanity metric; the only benchmark that drives growth is your own, tracked and improved consistently over time.
July 9, 2026 · 0 min read · By1DA Editorial