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93 posts by Matthew Lovett on the 1Digital® Agency blog.
Starting an online store is easier than ever, but creating a highly functional store that actually meets all of your customers’ needs is another story. If you are a merchant on BigCommerce, you may be interested in BigCommerce development services in order to improve conversion r
Pinterest is still one of the best platforms for eCommerce merchants that want to promote their products, capture more organic traffic, capitalize on trends, and scale their business effectively. Here we will dive right into some of the best Pinterest growth strategies you can us
1DigitalⓇ is happy to announce that we have officially expanded the scope of our eCommerce SEO services to serve Canadian companies. For Canadian merchants interested in expanding their organic presence online and potentially scaling their business, this represents an incredible
The COVID hangover is here. A lot of businesses and merchants are feeling it as sales have been slowing down since at least April, and many are now talking about a recession. According to Forbes, month-over-month consumer spending went down 6.8% in April, and most analysts are ru
More often than not, clients come to us and ask about our methods and processes, especially when they need help with Local SEO. Interestingly, many of our discerning customers have done their homework and know a thing or two about online marketing and SEO. However, some also hold
Would you like to give your business the ability to ship in two days across the country? We thought so! It's been roughly a week since Amazon sent press releases to inform the public of one big change: merchants will be able to allow their customers to use their Prime membe
At this point, we all know how important it is to rank on the first page of Google, preferably at the top. This is true whether you are a big national brand or a small mom and pop operation. For store owners that want to bring in more foot traffic while generating more eCommerce
The term “Metaverse” has been a buzzword for quite some time among those with a background in online gaming, blockchain technology, or philosophy. Frankly, it is an interesting concept, and exploring it can bring us to pose really important questions about the future of humanity.
If you search Google for a definition of Digital Agency, you will bump into a massive wall of fluffy articles with no real information on the subject. They all use hyperbolic and pretentious language that sounds deceptively complex, but that ultimately ends up obscuring the real
Pay-per-click, or PPC advertising, may just be the most important invention since the internet. Before the existence of Pay-Per-Click advertising and PPC management services, small business owners had to rely on expensive yet diffusely targeted radio, TV and print ads. Moreover,
One of the most frequently asked questions clients ask is whether they should allocate their resources towards SEO or PPC. Every eCommerce agency will provide a different answer depending on a variety of factors such as: Goals and objectives Industry Current performance Marketing
You want to drive more revenue to your eCommerce website or landing page, by using PPC advertising but find yourself wondering: What is a good click-through rate for my business? You´re not alone. Most businesses that require the help of an eCommerce agency have already tried pai
Surprisingly, every single one of the following factors affects a crucial aspect of digital marketing that many eCommerce SEO experts tend to overlook: user engagement. Here are the 4 SEO factors that never seem to get enough attention when implementing an SEO campaign: Content D
Many eCommerce business owners find themselves wondering if they should hire an eCommerce SEO agency or save that money and try on the digital marketer’s hat for themselves. However, there is no such thing as a free lunch. If you want your business to stay right where it is, it m
Electronic commerce or e-commerce websites are partially responsible for the huge economic growth the world is experiencing right now. They allowed millions of merchants to sell products and services without even having a physical storefront and are now an integral part of the 4t
M-Commerce is the new buzzword in the eCommerce SEO world and has been making the rounds for quite some time. Its impact can´t be denied, and most digital marketing efforts are today focused on channels that leverage the power and reach of smart devices. The difference between m-
The BigCommerce platform has rapidly gained popularity in recent years, as it has grown to become one of the best solutions for those who want to build a professional eCommerce storefront with ease. While the core features of this platform make it an excellent choice, there is st
Blanket solutions rarely produce effective results in digital marketing, especially when it comes to competing for better positioning on search engines. To really see an improvement in your organic metrics, you need to take a fully customized approach that accounts for such facto
Texas, or more specifically Houston, is the place to be right now. Over a million new residents have moved in over the past 10 years. More residents lead to greater business opportunities, and that’s exactly why Houston’s been on the rise. Any business local to the Houston area o
Companies that have provided Shopify SEO services for years will all tell you that 2020 was the year of eCommerce. ECommerce platforms, especially Shopify, have become the big winners after all the recent events, and I don't mean to say that in a bad way. Everything could h
When people spend enough time in a marketing or digital marketing atmosphere they start to learn the lingo and are able to fluently talk with their peers about projects and campaigns within their field without any risk of miscommunicating. The issue is that once someone spends TO
So you’re interested in hiring a digital marketing agency for your business, but you’d like to know a bit more about the processes behind it. If you are new to the world of marketing or you’ve had an unpleasant experience with an agency in the past, you probably don’t want to bli
Without an online presence, a business will not be able to thrive and risks becoming obsolete. Through digital marketing, and more specifically, eCommerce SEO, your business can establish itself online and gain more visibility. This ultimately leads to an increase in traffic to y
So you’re looking to design a website for your eCommerce business. Whether you currently have an outdated website or you are looking to start from scratch, the principles are essentially the same. There are many facets to consider when designing a website. Anyone who’s ever worke
