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9 posts tagged google.
If you’ve got an eCommerce business, then you should already be thinking about SEO. Search engine optimization is the process of optimizing a website in order to make it crawlable, more user-friendly, and ranking high in search engines to bring in more organic traffic that conver
Keywords are an important part of any SEO strategy. Optimizing your website for specific words helps you take control of search results with what you will rank for and helps identify a target audience based on the search queries in which you want to rank. Choosing the right keywo
SEO Is More Important Than Ever; Do It Right! As eCommerce grows, it becomes more and more imperative to keep on top of search engine optimization for your brand (or brands.) With the turning of the calendar year, it's a good time to review practical SEO tactics that can he
Don’t Let the Term “Keyword” Confuse Your SEO Content Strategy Has online information led you to believe that keyword inclusion and SEO content strategy are the same thing? Most eCommerce entrepreneurs are probably shocked to learn that these two concepts are different, as the In
You’ve probably heard that Google Shopping (sometimes called Product Listing Ads, it’s the same thing for our purposes) should be included as part of your marketing campaign. You weren’t lied to. Google Shopping is an incredibly powerful tool for reaching shoppers on the internet
In spite of all the effort you put into providing high-quality products and services, someday you will receive a bad review, or even bad reviews. Maybe the customer was having a bad day, maybe something went wrong on your end and you delivered a subpar experience, but one thing i
Troll Control 101: Few things are more frustrating for a business owner than a negative fake review. People trust other people more than anything else when they are looking into a restaurant, product, company — whatever. Although fake reviews aren’t really that tricky to spot, th
Now that mobile devices have been established as the dominant means to access the internet over desktop computers, what does this mean for your eCommerce store? Well it means a lot considering 50.3% of eCommerce is mobile, according to Shopify. Not only that, but in the grand sch
People use the internet to find information on a million different topics a day. With the recent changes to how Google lists web pages to match queries and the never ending desire for businesses to have the most innovative and attractive website, it seems many have forgotten that
