Real strategists. Real AI tools. Real growth. — 1Digital® since 2012
18 posts tagged digital marketing trends.
AI Overviews, shifting link signals, and two 2026 core updates have changed what national SEO campaigns must do. Here's what's actually driving results now.
The digital landscape has undergone a tectonic shift. In 2026, TikTok has evolved from a simple entertainment hub into a sophisticated search engine and eCommerce powerhouse. To stay competitive, developing a modern TikTok strategy for brands requires a move away from R
It’s not every day that a new app makes both filmmakers and marketers stop mid-scroll — but Sora did exactly that. OpenAI’s latest text-to-video tool has sparked both awe and anxiety across industries. Some call it the dawn of a new creative era. Others say it’s a ticking ethical
TikTok M2 is no longer just a rumor—it’s becoming the backup plan for creators, brands, and agencies who rely on TikTok to reach U.S. audiences. If your business, brand, or income depends on TikTok in the U.S., you’ve probably seen the headlines or heard the rumors. ByteDance, Ti
Going viral isn’t just about racking up views—it’s about turning eyeballs into engagement, engagement into influence, and influence into sales. And in fashion eCommerce, social currency is everything. One viral post can put your brand on the map overnight, but understanding how t
Keeping up with social media advertising in 2025 feels like trying to keep a houseplant alive when you travel every weekend—it’s possible, but only if you’ve got a solid support system. If you’re an eCommerce business owner juggling a website, an inventory, and possibly the never
The state of eCommerce has come a long way in just the past ten years, and things have changed in digital marketing as well. This short post will cover some of the major shifts that have occurred in that timeframe, as well as some changes that are transforming the digital landsca
Something I’ve written about (more than once) is how every year there’s a spate of blogs all published “Is SEO dead in [insert year here]?” Digital marketing copywriters all publish these blogs at (or near) the beginning of the year to take advantage of the spike in traffic regar
This summer, as an online retailer, you're likely hunting for fresh strategies to amp up your website's performance. What better way to do this than diving into the dynamic world of TikTok? Yes, we’re talking about those TikTok trends you can use in your marketing thi
A lot can change in one year, especially in digital marketing. Last year we put together a resource on the best converting social media platforms of 2023, and while much of the information remains relevant, things have shifted somewhat. Platforms that were once thought irrelevant
Digital marketing has always been in a state of constant change, running parallel to the advances in computers, software, and mobile devices. However, AI is disrupting the marketing landscape and rapidly accelerating these changes in a multitude of ways. If you're an eComme
The creator economy is a brand new media ecosystem that revolves around individuals who create content, products, or services, leveraging various online platforms to connect directly with their audience, enabling new forms of monetization. It's a space driven by influencers
Livestream shopping is a digital shopping experience that combines live video, real-time interactions, and instant purchasing capabilities. It's like a fusion of traditional TV shopping channels, social media, and eCommerce. The host of the livestream presents products, dem
Only a few years ago, marketers were scrambling to appeal to millennials. And just when they thought they were beginning to understand them, well. Here comes a whole generation of new kids on the block, and let me tell you: most of them definitely aren’t kids anymore. Generation
Artificial Intelligence (AI) apps have become rather ubiquitous over the last few months, with ChatGPT taking center stage. While AI may seem like a novelty, did you know that it's actually been used in some of our favorite apps for years now? TikTok, the popular short-form
The world of social media marketing is constantly evolving, and artificial intelligence (AI) is becoming an increasingly important tool for businesses to reach their target audiences and create content. Tools like ChatGPT have already revolutionized the way marketers perform cert
AI influencers, also known as virtual influencers, are one of the biggest upcoming marketing crazes. Staying on top of this trend might help you position your business prominently as we enter this new era of artificial intelligence technology. In this article we're going to
How is Social Media Marketing Changing? By now, you’re probably slightly overwhelmed with the new advancements surrounding certain social media platforms. *cough* *cough* the Metaverse, for example. It seems that every time you click on your For You page on Tik Tok or your homepa
