Real strategists. Real AI tools. Real growth. — 1Digital® since 2012
Workspace by 1Digital® — the agency platform we built. Coming to select agencies. Join the early-access list →

Our methodology
This site is the proof. Same stack we ship for clients — Next.js on Vercel, our proprietary Workspace CMS, and Claude-augmented engineering through every commit.
Our stack
What we ship
Reviewed by the 1Digital® Development TeamLast updated:
Most agency pitches name-drop frameworks. Ours is built from them. The page you're reading is Next.js 16 on Vercel, content edited in our proprietary Workspace CMS, and engineered with Claude-augmented workflows. Same stack we ship in every client engagement — marketing site, headless commerce, custom build.
The methodology below isn't a pitch deck. It's what runs every project — including the one you're reading. Senior strategists own the call. Claude accelerates the work. Workspace ships the content. Vercel handles delivery.
Looking for a specific output? Jump to headless commerce, custom platforms, or custom development.
What makes the stack work
None of them work alone. The methodology is in the integration.
Every account runs through a senior strategist. AI accelerates drafting, scaffolding, and QA — humans own correctness, architecture, and what ships. The strategist is on every call, every plan, every review.
Our proprietary platform manages content, schema, SEO overrides, redirects, and lead routing. Non-technical editors ship without a deploy. We use it on this site. Clients get the same admin and same workflow.
Anthropic's Claude is part of the SDLC — component scaffolding, code review, content modeling, QA. The workflow compresses timelines 30–50% without cutting quality gates. Every commit is human-reviewed.
Inside Workspace
Workspace is our proprietary headless CMS — built for the way agencies and clients actually work together. Editorial content, lead capture, SEO overrides, schema management, redirects, all under one admin. The same product runs this site and every client engagement.
Three capability layers ship with every Workspace deployment: a content CMS for blog posts, projects, case studies, before/afters, and team rosters; an SEO Control Panel for per-route meta, redirects, schema, and alt tags — all editable without redeploys; and a lead routing system where forms attribute to source pages and resize iframes dynamically.
We're now opening Workspace to a small set of agencies — see the early-access details.
Workspace is the proprietary in-house platform we built to run every account end-to-end — SEO surface management, AI-augmented outreach, content production, and transparent agency-wide reporting. You get the benefit on every engagement, without learning the software. Here's what it does behind the scenes:

Feature 1 of 4
Every SEO engagement gets its own live project view in your portal — kickoff through ongoing campaign, with checkpoint progress, keywords tracked, content delivered, and pending-review counts. Your team and your assigned strategists side-by-side, with direct contact for every role.

Feature 2 of 4
Every article we draft for your engagement queues up in your portal for review. Approve, request changes, or watch it move to Deployed — all without an email chain. Status pills (Approved · Changes Requested · Pending Review · Deployed) make the loop visible at a glance, and the agency can't ship anything you haven't seen.
Feature 3 of 4
Deliverables, content pipeline, team hours — and transparent AI costs — rolled up across every active engagement. The same dashboard our leadership watches first thing every morning, with month-to-date numbers that move in real time.

Feature 4 of 4
Every account ships with a live client portal — projects, pending reviews, your assigned strategists, your own team roster, and a real-time recent-activity feed. The same dashboard our strategists work from. No black box, no decoder ring required.
Each layer, deliberately chosen
Six layers. Each picked because it works with the others — and because we ship on it every day.
Server Components for fast initial render. ISR for content that changes daily. Edge routing for global latency. The framework most aligned with how AI-augmented development actually wants to work.
Preview URLs per pull request — stakeholders see weekly progress on real URLs, not staging links. Edge compute, image optimization, ISR — all turn-key. (Honest note: we're a Solution Partner applicant, not certified yet.)
Catches a class of bugs in CI instead of production. The type system is also context Claude reads from — strict TS makes AI-augmented refactors safer than dynamic codebases.
Token-driven design system. Designers and engineers share a vocabulary. Iteration is fast because there's no CSS file to fight.
Our moat. Content, schema, redirects, lead forms — managed by clients without a deploy. Built on Supabase, integrated with the site at build time and runtime via revalidation hooks.
Used in every commit cycle for scaffolding, review, content modeling, and QA. The team's conventions (planning skills, review skills, TDD) are designed around Claude's strengths.
What AI-native actually means
"AI-native" doesn't mean ChatGPT replaced a developer. It means the entire SDLC is designed around what AI is genuinely good at — and what it isn't. Claude scaffolds components, drafts test cases, proposes refactors, models content schemas, writes documentation, and reviews pull requests. Senior engineers own architecture, correctness, and what merges.
What Claude does on every project: generates initial component scaffolds from design specs · drafts test cases alongside code · reviews PRs for type errors, accessibility issues, and pattern drift · models CMS schemas from natural-language requirements · writes docs and onboarding for client teams.
What Claude does NOT do: merge code unreviewed · make architecture decisions alone · replace senior engineering judgment · ship without CI gates passing.
Every commit goes through human code review + the build + typecheck gates before merge. The workflow is documented in our published methodology and runs on every project — the same way it ran on this page.
What this actually buys you
Velocity claims need context. The numbers below are our observed averages across engagements in 2025–2026. Your scope, integrations, and approval cycle drive the band.
Down from a typical 12–16 weeks. Hero + content + integrations all live.
Equivalent scope to 2024 benchmarks. Time saved goes to QA, performance, and CRO.
Vercel preview URLs per pull request — review against real builds, not screenshots.
Statically prerendered. Same stack you're seeing now.
Frequently asked
Next.js (App Router) for frontend, our proprietary Workspace CMS for content and lead routing, and Claude-augmented development workflows. This site is built on the same stack.
Yes. Claude-assisted development is part of every engagement — used for component scaffolding, code review, content modeling, and QA. Senior engineers own architecture and shipped code.
1Digital's proprietary headless CMS, used for editorial content, lead capture forms, and site configuration on both this site and client sites.
Yes — same Next.js codebase pattern, same Workspace CMS, same Claude-augmented workflow we ship to clients.
Typical marketing sites compress from 12–16 weeks to 6–10 weeks; commerce builds see 20–30% faster delivery on equivalent scope.
Every commit goes through human code review and CI (build + typecheck) before merge. AI accelerates drafting; engineers own correctness.
A workflow where AI tools are core to the SDLC — planning, coding, reviewing, testing — not bolt-on autocomplete. The team's conventions are designed around AI capabilities.
Yes. Non-technical editors update copy, manage lead forms, and configure pages without touching code or running deploys.
Where this stack ships
Frontend-led Next.js storefronts on top of any backend — Shopify, BigCommerce, Adobe Commerce, commercetools, Medusa.
Read moreComposable, MACH, and headless backends — Medusa.js, commercetools, custom engines.
Read moreSenior engineers building durable, scalable platforms across the stack.
Read moreUX, design systems, and brand-led storefront design.
Read moreStorefronts ready for ChatGPT Shopping, Perplexity Shop, and Gemini.
Read moreReal outcomes from real engagements — built with this same stack.
Read more