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1Digital® Agency Is the Perfect Choice for Auto SEO

Philadelphia, PA: 1Digital® Agency is a team of eCommerce experts who specialize in helping businesses across a wide range of industries improve their online presence. One of their specialties is providing search engine optimization services to car dealers and other automotive businesses. Their auto SEO strategies are designed to focus on the target audience for automotive business and increase traffic to their websites so businesses can generate more leads and sales from their online presence.

With more and more businesses moving to an eCommerce or partial eCommerce model, digital marketing has never been more important. For automotive businesses, having an eCommerce agency like 1Digital® in their corner is the best way to make sure that their websites are performing well and helping their businesses grow.

Businesses in the auto industry have to deal with a lot of competition both online and offline. SEO services are the perfect way for auto retailers to stand out from the competition. The SEO for car dealers that 1Digital® provides is focused on lead generation. These campaigns involve finding keywords that consumers in a certain area are using to find car dealerships and then creating blog posts and backlinks to auto business websites using these keywords to help build their domain authority. These strategies can help car dealerships rank higher on the search engine results when consumers in their area are looking for the vehicles, parts, or services that their store offers.

Not only can this help businesses who are trying to climb local search results, but national eCommerce SEO campaigns are a great option for businesses who are selling their automotive products directly to consumers using their eCommerce site. The team at 1Digital® have created world class campaigns aimed at increasing online sales for their clients. Their proprietary automotive marketing strategies have produced incredible results for their clients.

In addition to offering their customers automotive SEO services, the 1Digital® team also includes designers, web developers, and other eCommerce experts who are always able to complete custom work on their clients’ websites. Many of their clients, including those in the automotive businesses, hire 1Digital® for their marketing expertise and then continue to use their services for other projects after experiencing the ease that accompanies working with a team of professionals.

If you are looking for an auto SEO agency, the specialists at 1Digital® are ready to offer your business world-class results. You may also want to check out their design, development, and support services if you are interested in improving any other facets of your eCommerce website. You can reach one of their eCommerce experts by calling 215-809-1567 or sending an email to info@1DigitalAgency.com to learn more about what their team can do for you.

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Logan D

Logan is a content creator at 1Digital® Agency who specializes in SEO marketing. When he's not delving into the world of eCommerce, he enjoys exploring the great outdoors,  working in his woodshop, and curling up with a good book.

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BigCommerce Pros

  • All-in-one SaaS solution that provides hosting and templates for building and customizing a storefront, along with analytical, inventory management, and marketing tools.
  • The platform is supported by a huge ecosystem of designers, developers, digital marketing professionals, and thousands of apps. The open API is also compatible with countless third-party tools.
  • With multiple subscription plans available, starting at $29.95, BigCommerce can be both affordable and highly scalable.
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BigCommerce Cons

  • BigCommerce does not natively support additional languages. To do so you will need to integrate a third-party app.
  • BigCommerce imposes yearly sales limits; if your website sells more than the threshold you’ll be automatically upgraded to a higher plan, incurring additional (and potentially unexpected) costs.
  • There are a limited number of free themes available (though many premium themes are available for purchase, and the large BigCommerce ecosystem supports developers who can design and code custom themes and templates).

Shopify Pros

  • The Shopify platform is a hosted, SaaS platform that is ideal for those that are not technically savvy. The website builder is easy to use, even for those with no coding or development experience. It is also compatible with a variety of free themes and integrates easily with countless apps and third-party tools.
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Shopify Cons

  • Shopify charges transaction fees, depending on your subscription plan.
  • While Shopify does have a built-in blog, the native blog is lacking in content marketing functionality, with inflexible layouts, an outdated blog editor, and no native option to create blog categories.
  • Migration from Shopify is not particularly easy to do. All you can do is export a CSV file and use that to support the migration, so it is best handled by eCommerce migration professionals.
  • Both apps and paid themes (though there are a lot of them) can be pricey.

Magento Pros

  • Because Magento is an open-source eCommerce platform, it is effectively limitless in the scope of customizations that can be made. You’re limited by your development skills. As a result of its open-source nature, it also offers excellent omnichannel capabilities.
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  • The granular level of control you have over the structure and functionality of your website makes it easy (though resource-intensive) to produce a hyper-optimized store, with respect to SEO, landing page optimization, and conversion-rate optimization.

Magento Cons

  • Magento demands an extremely high level of technical acumen and can be extremely resource intensive and expensive to manage.
  • The platform requires users to manage their own hosting, and requires them to keep up with platform version and security updates.
  • Magento is far more difficult to manage and customize than most SaaS platforms, and it is very difficult (nearly impossible) for someone with no coding/development experience to launch and manage a Magento store.

Volusion Pros

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  • Volusion has powerful inventory management and marketing tools, including product videos, suggested products, and “deal of the day” features.
  • Volusion offers 24/7 customer support for all plans.

Volusion Cons

  • Volusion offers a limited theme selection and only 11 are free.
  • Volusion only offers limited native functionality and has no built-in blog.
  • While building a store with Volusion is fairly easy and straightforward, some users will find it very hard to make customizations to the platform without extensive development experience. Other users even say the the editor is somewhat confusing to use.
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